In his latest book, Seth Godin writes a manifesto with a business angle that is quite representative of America. America is often perceived by the rest of the world as a gathering of workers who create and share stories and compete in the market for ideas.

Americans’ inventions generate enormous wealth. Some save lives. Ultimately, America’s Founding Fathers generated the concept of freedom that makes America a fulcrum for a functioning world. Without America, the world falls apart. No one wins. Everyone becomes poor. Purpose is lost.

The Song of Significance avoids boiling the ocean. It’s not so hard to find purpose and align your ideas with others. This manifesto is brilliantly constructed and easy to read for adults and youth.