I’ve thought of quitting this blogging habit, but realized it gives me a much needed pause for reflection versus ‘analysis paralysis.’ I go back to this well often to put thoughts together (coherent and incoherent). It’s getting harder to write authentically with AI clamoring to hijack my thoughts.

In the last 12 years, attention spans are shrinking while the media sphere explodes. Things are changing, too. There’s a retro tech revival happening today amongst the younger generations. More people are finding their voice again by writing. Many of the prolific bloggers below have evolved across social media platforms and become podcasters and substackers.

I choose to keep it simple with this WordPress site. It harkens to Steve Jobs’ clarion call “Stay hungry, stay foolish.”

Blogging & Digital Essay Durations (via Gemini)

• Marie Forleo: 25 years (Launched her trailblazing personal development newsletter in 2001, expanding it into a multi-million dollar business blogging empire and the award-winning online show MarieTV).
• Seth Godin: 24 years (Started blogging in 2002, keeping a strict daily streak without missing a single day since 2008).
• Ramit Sethi: 22 years (Launched I Will Teach You To Be Rich as a Stanford student back in 2004).
• Russ Roberts: 22 years (Conceived and launched Cafe Hayek in April 2004, authoring its very first posts to make complex market dynamics accessible). Former student of Russ’ (WashU).
• Tim Ferriss: 20 years (Launched The Blog of Author Tim Ferriss in 2006 as an early marketing experiment prior to releasing The 4-Hour Workweek).
• Sam Harris: 20 years (Began publishing long-form cultural essays, philosophical arguments, and reading lists on his primary web domain in 2006, later expanding his ecosystem into the Making Sense podcast and the Waking Up app).
• Leo Babauta: 19.5 years (Launched Zen Habits in January 2007 and has written for it consistently ever since).
• Gretchen Rubin: 19.5 years (Began documenting her extensive human-nature and behavior experiments on The Happiness Project blog in early 2007, which eventually spent two years on the NYT bestseller list).
• Mark Manson: 19 years (Began writing on his own online properties in August 2007 before consolidating under his current personal site).
• Shane Parrish: 17 years (Founded Farnam Street anonymously in 2009 while working as a cybersecurity analyst for the government).
• James Clear: 14 years (Began publishing long-form evergreen articles on his primary platform in 2012).
• Lauren Bosstick: 13 years (Founded The Skinny Confidential in 2013, bridging the gap between ruthless wellness optimization, lifestyle habits, and raw, unapologetic business advice.